/  Creative Retail Selling and Visual Merchandising Training

Creative Retail Selling and Visual Merchandising Training

BMC Training provides a training course in Creative Retail Selling and Visual Merchandising in PR , Customer Services , Sales and Marketing

Course Title
Venue
Start Date
End Date
  • Dubai
    27 - 10 - 2019
    31 - 10 - 2019
  • Paris
    27 - 10 - 2019
    31 - 10 - 2019
  • Hong Kong
    27 - 10 - 2019
    31 - 10 - 2019
  • Istanbul
    17 - 11 - 2019
    21 - 11 - 2019
  • Bali
    17 - 11 - 2019
    21 - 11 - 2019
  • Singapore
    17 - 11 - 2019
    21 - 11 - 2019
  • Washington
    17 - 11 - 2019
    21 - 11 - 2019
  • Dubai
    24 - 11 - 2019
    28 - 11 - 2019
  • Paris
    24 - 11 - 2019
    28 - 11 - 2019
  • Hong Kong
    24 - 11 - 2019
    28 - 11 - 2019
  • Dubai
    3 - 11 - 2019
    7 - 11 - 2019
  • Paris
    3 - 11 - 2019
    7 - 11 - 2019
  • Hong Kong
    3 - 11 - 2019
    7 - 11 - 2019
  • Kuala Lumpur
    10 - 11 - 2019
    14 - 11 - 2019
  • Rome
    10 - 11 - 2019
    14 - 11 - 2019
  • Rome
    10 - 11 - 2019
    14 - 11 - 2019
  • Barcelona
    10 - 11 - 2019
    14 - 11 - 2019
  • Zurich
    10 - 11 - 2019
    14 - 11 - 2019
  • London
    24 - 11 - 2019
    28 - 11 - 2019
  • Madrid
    24 - 11 - 2019
    28 - 11 - 2019
  • Munich
    24 - 11 - 2019
    28 - 11 - 2019
  • Berlin
    24 - 11 - 2019
    28 - 11 - 2019
  • New York
    24 - 11 - 2019
    28 - 11 - 2019
  • London
    15 - 12 - 2019
    19 - 12 - 2019
  • Madrid
    15 - 12 - 2019
    19 - 12 - 2019
  • Munich
    15 - 12 - 2019
    19 - 12 - 2019
  • Berlin
    15 - 12 - 2019
    19 - 12 - 2019
  • New York
    15 - 12 - 2019
    19 - 12 - 2019
  • Dubai
    22 - 12 - 2019
    26 - 12 - 2019
  • Paris
    22 - 12 - 2019
    26 - 12 - 2019
  • Hong Kong
    22 - 12 - 2019
    26 - 12 - 2019
  • Istanbul
    8 - 12 - 2019
    12 - 12 - 2019
  • Bali
    8 - 12 - 2019
    12 - 12 - 2019
  • Singapore
    8 - 12 - 2019
    12 - 12 - 2019
  • Washington
    8 - 12 - 2019
    12 - 12 - 2019
  • Kuala Lumpur
    1 - 12 - 2019
    5 - 12 - 2019
  • Rome
    1 - 12 - 2019
    5 - 12 - 2019
  • Rome
    1 - 12 - 2019
    5 - 12 - 2019
  • Barcelona
    1 - 12 - 2019
    5 - 12 - 2019
  • Zurich
    1 - 12 - 2019
    5 - 12 - 2019
  • Istanbul
    26 - 1 - 2020
    30 - 1 - 2020
  • Bali
    26 - 1 - 2020
    30 - 1 - 2020
  • Singapore
    26 - 1 - 2020
    30 - 1 - 2020
  • Washington
    26 - 1 - 2020
    30 - 1 - 2020
  • Dubai
    19 - 1 - 2020
    23 - 1 - 2020
  • Paris
    19 - 1 - 2020
    23 - 1 - 2020
  • Hong Kong
    19 - 1 - 2020
    23 - 1 - 2020
  • Dubai
    12 - 1 - 2020
    16 - 1 - 2020
  • Paris
    12 - 1 - 2020
    16 - 1 - 2020
  • Hong Kong
    12 - 1 - 2020
    16 - 1 - 2020
  • Kuala Lumpur
    5 - 1 - 2020
    9 - 1 - 2020
  • Rome
    5 - 1 - 2020
    9 - 1 - 2020
  • Rome
    5 - 1 - 2020
    9 - 1 - 2020
  • Barcelona
    5 - 1 - 2020
    9 - 1 - 2020
  • Zurich
    5 - 1 - 2020
    9 - 1 - 2020
  • London
    19 - 1 - 2020
    23 - 1 - 2020
  • Madrid
    19 - 1 - 2020
    23 - 1 - 2020
  • Munich
    19 - 1 - 2020
    23 - 1 - 2020
  • Berlin
    19 - 1 - 2020
    23 - 1 - 2020
  • New York
    19 - 1 - 2020
    23 - 1 - 2020
  • London
    23 - 2 - 2020
    27 - 2 - 2020
  • Madrid
    23 - 2 - 2020
    27 - 2 - 2020
  • Munich
    23 - 2 - 2020
    27 - 2 - 2020
  • Berlin
    23 - 2 - 2020
    27 - 2 - 2020
  • New York
    23 - 2 - 2020
    27 - 2 - 2020
  • Dubai
    16 - 2 - 2020
    20 - 2 - 2020
  • Paris
    16 - 2 - 2020
    20 - 2 - 2020
  • Hong Kong
    16 - 2 - 2020
    20 - 2 - 2020
  • Istanbul
    9 - 2 - 2020
    13 - 2 - 2020
  • Bali
    9 - 2 - 2020
    13 - 2 - 2020
  • Singapore
    9 - 2 - 2020
    13 - 2 - 2020
  • Washington
    9 - 2 - 2020
    13 - 2 - 2020
  • Kuala Lumpur
    2 - 2 - 2020
    6 - 2 - 2020
  • Rome
    2 - 2 - 2020
    6 - 2 - 2020
  • Rome
    2 - 2 - 2020
    6 - 2 - 2020
  • Barcelona
    2 - 2 - 2020
    6 - 2 - 2020
  • Zurich
    2 - 2 - 2020
    6 - 2 - 2020
  • Istanbul
    15 - 3 - 2020
    19 - 3 - 2020
  • Bali
    15 - 3 - 2020
    19 - 3 - 2020
  • Singapore
    15 - 3 - 2020
    19 - 3 - 2020
  • Washington
    15 - 3 - 2020
    19 - 3 - 2020
  • Dubai
    8 - 3 - 2020
    12 - 3 - 2020
  • Paris
    8 - 3 - 2020
    12 - 3 - 2020
  • Hong Kong
    8 - 3 - 2020
    12 - 3 - 2020
  • Dubai
    1 - 3 - 2020
    5 - 3 - 2020
  • Paris
    1 - 3 - 2020
    5 - 3 - 2020
  • Hong Kong
    1 - 3 - 2020
    5 - 3 - 2020
  • Kuala Lumpur
    22 - 3 - 2020
    26 - 3 - 2020
  • Rome
    22 - 3 - 2020
    26 - 3 - 2020
  • Rome
    22 - 3 - 2020
    26 - 3 - 2020
  • Barcelona
    22 - 3 - 2020
    26 - 3 - 2020
  • Zurich
    22 - 3 - 2020
    26 - 3 - 2020
  • London
    8 - 3 - 2020
    12 - 3 - 2020
  • Madrid
    8 - 3 - 2020
    12 - 3 - 2020
  • Munich
    8 - 3 - 2020
    12 - 3 - 2020
  • Berlin
    8 - 3 - 2020
    12 - 3 - 2020
  • New York
    8 - 3 - 2020
    12 - 3 - 2020
  • London
    26 - 4 - 2020
    30 - 4 - 2020
  • Madrid
    26 - 4 - 2020
    30 - 4 - 2020
  • Munich
    26 - 4 - 2020
    30 - 4 - 2020
  • Berlin
    26 - 4 - 2020
    30 - 4 - 2020
  • New York
    26 - 4 - 2020
    30 - 4 - 2020
  • Dubai
    5 - 4 - 2020
    9 - 4 - 2020
  • Paris
    5 - 4 - 2020
    9 - 4 - 2020
  • Hong Kong
    5 - 4 - 2020
    9 - 4 - 2020
  • Istanbul
    12 - 4 - 2020
    16 - 4 - 2020
  • Bali
    12 - 4 - 2020
    16 - 4 - 2020
  • Singapore
    12 - 4 - 2020
    16 - 4 - 2020
  • Washington
    12 - 4 - 2020
    16 - 4 - 2020
  • Kuala Lumpur
    19 - 4 - 2020
    23 - 4 - 2020
  • Rome
    19 - 4 - 2020
    23 - 4 - 2020
  • Rome
    19 - 4 - 2020
    23 - 4 - 2020
  • Barcelona
    19 - 4 - 2020
    23 - 4 - 2020
  • Zurich
    19 - 4 - 2020
    23 - 4 - 2020
  • Istanbul
    10 - 5 - 2020
    14 - 5 - 2020
  • Bali
    10 - 5 - 2020
    14 - 5 - 2020
  • Singapore
    10 - 5 - 2020
    14 - 5 - 2020
  • Washington
    10 - 5 - 2020
    14 - 5 - 2020
  • Dubai
    3 - 5 - 2020
    7 - 5 - 2020
  • Paris
    3 - 5 - 2020
    7 - 5 - 2020
  • Hong Kong
    3 - 5 - 2020
    7 - 5 - 2020
  • Dubai
    17 - 5 - 2020
    21 - 5 - 2020
  • Paris
    17 - 5 - 2020
    21 - 5 - 2020
  • Hong Kong
    17 - 5 - 2020
    21 - 5 - 2020
  • Kuala Lumpur
    24 - 5 - 2020
    28 - 5 - 2020
  • Rome
    24 - 5 - 2020
    28 - 5 - 2020
  • Rome
    24 - 5 - 2020
    28 - 5 - 2020
  • Barcelona
    24 - 5 - 2020
    28 - 5 - 2020
  • Zurich
    24 - 5 - 2020
    28 - 5 - 2020
  • London
    3 - 5 - 2020
    7 - 5 - 2020
  • Madrid
    3 - 5 - 2020
    7 - 5 - 2020
  • Munich
    3 - 5 - 2020
    7 - 5 - 2020
  • Berlin
    3 - 5 - 2020
    7 - 5 - 2020
  • New York
    3 - 5 - 2020
    7 - 5 - 2020
  • London
    14 - 6 - 2020
    18 - 6 - 2020
  • Madrid
    14 - 6 - 2020
    18 - 6 - 2020
  • Munich
    14 - 6 - 2020
    18 - 6 - 2020
  • Berlin
    14 - 6 - 2020
    18 - 6 - 2020
  • New York
    14 - 6 - 2020
    18 - 6 - 2020
  • Dubai
    21 - 6 - 2020
    25 - 6 - 2020
  • Paris
    21 - 6 - 2020
    25 - 6 - 2020
  • Hong Kong
    21 - 6 - 2020
    25 - 6 - 2020
  • Istanbul
    28 - 6 - 2020
    2 - 7 - 2020
  • Bali
    28 - 6 - 2020
    2 - 7 - 2020
  • Singapore
    28 - 6 - 2020
    2 - 7 - 2020
  • Washington
    28 - 6 - 2020
    2 - 7 - 2020
  • Kuala Lumpur
    7 - 6 - 2020
    11 - 6 - 2020
  • Rome
    7 - 6 - 2020
    11 - 6 - 2020
  • Rome
    7 - 6 - 2020
    11 - 6 - 2020
  • Barcelona
    7 - 6 - 2020
    11 - 6 - 2020
  • Zurich
    7 - 6 - 2020
    11 - 6 - 2020
  • Istanbul
    5 - 7 - 2020
    9 - 7 - 2020
  • Bali
    5 - 7 - 2020
    9 - 7 - 2020
  • Singapore
    5 - 7 - 2020
    9 - 7 - 2020
  • Washington
    5 - 7 - 2020
    9 - 7 - 2020
  • Dubai
    12 - 7 - 2020
    16 - 7 - 2020
  • Paris
    12 - 7 - 2020
    16 - 7 - 2020
  • Hong Kong
    12 - 7 - 2020
    16 - 7 - 2020
  • Dubai
    19 - 7 - 2020
    23 - 7 - 2020
  • Paris
    19 - 7 - 2020
    23 - 7 - 2020
  • Hong Kong
    19 - 7 - 2020
    23 - 7 - 2020
  • Kuala Lumpur
    26 - 7 - 2020
    30 - 7 - 2020
  • Rome
    26 - 7 - 2020
    30 - 7 - 2020
  • Rome
    26 - 7 - 2020
    30 - 7 - 2020
  • Barcelona
    26 - 7 - 2020
    30 - 7 - 2020
  • Zurich
    26 - 7 - 2020
    30 - 7 - 2020
  • London
    12 - 7 - 2020
    16 - 7 - 2020
  • Madrid
    12 - 7 - 2020
    16 - 7 - 2020
  • Munich
    12 - 7 - 2020
    16 - 7 - 2020
  • Berlin
    12 - 7 - 2020
    16 - 7 - 2020
  • New York
    12 - 7 - 2020
    16 - 7 - 2020
  • London
    19 - 7 - 2020
    23 - 7 - 2020
  • Madrid
    19 - 7 - 2020
    23 - 7 - 2020
  • Munich
    19 - 7 - 2020
    23 - 7 - 2020
  • Berlin
    19 - 7 - 2020
    23 - 7 - 2020
  • New York
    19 - 7 - 2020
    23 - 7 - 2020
  • London
    2 - 8 - 2020
    6 - 8 - 2020
  • Madrid
    2 - 8 - 2020
    6 - 8 - 2020
  • Munich
    2 - 8 - 2020
    6 - 8 - 2020
  • Berlin
    2 - 8 - 2020
    6 - 8 - 2020
  • New York
    2 - 8 - 2020
    6 - 8 - 2020
  • Dubai
    9 - 8 - 2020
    13 - 8 - 2020
  • Paris
    9 - 8 - 2020
    13 - 8 - 2020
  • Hong Kong
    9 - 8 - 2020
    13 - 8 - 2020
  • Istanbul
    16 - 8 - 2020
    20 - 8 - 2020
  • Bali
    16 - 8 - 2020
    20 - 8 - 2020
  • Singapore
    16 - 8 - 2020
    20 - 8 - 2020
  • Washington
    16 - 8 - 2020
    20 - 8 - 2020
  • Kuala Lumpur
    23 - 8 - 2020
    27 - 8 - 2020
  • Rome
    23 - 8 - 2020
    27 - 8 - 2020
  • Rome
    23 - 8 - 2020
    27 - 8 - 2020
  • Barcelona
    23 - 8 - 2020
    27 - 8 - 2020
  • Zurich
    23 - 8 - 2020
    27 - 8 - 2020
  • Istanbul
    27 - 9 - 2020
    1 - 10 - 2020
  • Bali
    27 - 9 - 2020
    1 - 10 - 2020
  • Singapore
    27 - 9 - 2020
    1 - 10 - 2020
  • Washington
    27 - 9 - 2020
    1 - 10 - 2020
  • Dubai
    6 - 9 - 2020
    10 - 9 - 2020
  • Paris
    6 - 9 - 2020
    10 - 9 - 2020
  • Hong Kong
    6 - 9 - 2020
    10 - 9 - 2020
  • Dubai
    13 - 9 - 2020
    17 - 9 - 2020
  • Paris
    13 - 9 - 2020
    17 - 9 - 2020
  • Hong Kong
    13 - 9 - 2020
    17 - 9 - 2020
  • Kuala Lumpur
    20 - 9 - 2020
    24 - 9 - 2020
  • Rome
    20 - 9 - 2020
    24 - 9 - 2020
  • Rome
    20 - 9 - 2020
    24 - 9 - 2020
  • Barcelona
    20 - 9 - 2020
    24 - 9 - 2020
  • Zurich
    20 - 9 - 2020
    24 - 9 - 2020
  • London
    6 - 9 - 2020
    10 - 9 - 2020
  • Madrid
    6 - 9 - 2020
    10 - 9 - 2020
  • Munich
    6 - 9 - 2020
    10 - 9 - 2020
  • Berlin
    6 - 9 - 2020
    10 - 9 - 2020
  • New York
    6 - 9 - 2020
    10 - 9 - 2020
  • Istanbul
    4 - 10 - 2020
    8 - 10 - 2020
  • Bali
    4 - 10 - 2020
    8 - 10 - 2020
  • Singapore
    4 - 10 - 2020
    8 - 10 - 2020
  • Washington
    4 - 10 - 2020
    8 - 10 - 2020

Introduction

This program is designed for:

All retail sales staff as well as team leaders and supervisors accountable for sales.

Objectives

  • Develop the necessary competence and attitude to maximize sales and create long-term customer loyalty.
  • Explain customer behavior in a retail environment.
  • Use practical selling skills to guide their customers through a defined customer decision process.
  • Create a positive customer shopping experience.
  • Generate outstanding customer service.

Content

The Changing Retail Environment

  • The Changing Business Environment
  • The Buyer Decision Process
  • New Roles of Retail Sales Associates
  • Three Basic Tasks of Retailing
  • Retailing Biggest Challenges
  • The Black Hole Concept

The Retail Selling Process

  • The Customers Buying Motives
  • The Retail Purchase Decision Process
  • Presale Planning (Gathering Information)
  • TheRetail Four Fold Selling Process (Selling Cycle)
  • Characteristics of a Top Retail Salesperson

The GUEST Approach Selling Format

  • Greeting the GUEST
  • Understanding the GUEST
  • Explaining the Products’ Features and Benefits
  • Suggesting Additional Items
  • Thanking the GUEST

Customer Service Excellence in Retail

  • Customer Service Defined (Retail Perspective)
  • Determining Customer Service Levels
  • Factors to Consider When Determining Customer Services to Offer
  • Foundations of Great Service People
  • Handling Complaints
  • Dealing with Different Types of Customers

Merchandising for the Ideal Customer Experience

  • Merchandising Presentation
  • Store Environment Atmosphere
  • Various Store Designs
  • The Different Types of Fixtures
  • Preparing and Conducting a “Store Audit Report”
  • Important Retail Metrics and KPIs (Evaluating Store and Staff Performance)
  • Field Visit to a Retail Shopping Centre

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